Football As Football is a design exploration taking American football team logos and redesigning them in four European styles: German, English, Spanish and Italian. We (Garrick Willhite & Josh Vadnais) collaborated on the project with Alec Lindsey, Eric Drommerhausen, Bill Gunter and Nikki Meyers. We launched the project in 2013 and it's now been view by over a million visitors.
The Ugly Sweater Sweater is one of the dumbest things we've helped co-create. Scott Dahl, a former co-worker, had the idea of doing a holiday sweater that looked like sweat stains. Eric Drommerhausen, another co-collaborator and Garrick Willhite thought it would be funny to have the sweat stains in the shapes of recognizable holiday symbols.
We ended up creating a brand to go along with our filthy (not real sweat) sweaters and sold them online during the 2017 holiday season. Our idiotic product was picked up by news outlets, and even Clinton from the ABC daytime show "The Chew" was a fan, showcasing it during an ugly sweater fashion show.